Key Concepts

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So What is a Niche Market Anyway?

Thursday, August 2nd, 2007

(Updated: 4th August 2008)
In day 1 of the Thirty Day Challenge, Ed told us to go and brainstorm possible niche markets. Possible niche markets.
So what is this niche, market, niche market thing anyway?
The Difference Between a Niche and a Market
A niche is a general area of interest, a hobby, a passion, stuff people do. It […]

Be Proactive - Not Reactive

Thursday, August 2nd, 2007

If you’ve not yet started the Thirty Day Challenge yet - perhaps you’re being reactive?
There’s a reason why Stephen Covey put Be Proactive - Not Reactive as his number one habit (out of seven in The Seven Habits of Highly Effective People).

So How Do You Know You’re Being Reactive?
Well you’re probably looking at The Thirty […]

Leverage - the Power of Social Networking

Wednesday, August 1st, 2007

I’ve summarised the content from Ed’s excellent preseason leverage video.
Note that I use a PC at home and not a MAC. So I slightly deviate from the video in that this blog is PC specific.
People tend to do things individually. They don’t recognise the power of leverage.
If you’ve set up your Firefox browser & all […]

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